As you know from previous posts, the bloggers from THAT are making posts based on a single word randomly chosen from a list you guys suggested. That word was “Britney”. Of course, the first thing you think is Britney Spears, the infamous pop star singer. And what a coincidence, she has recently made a new animated videoclip for her song “Break The Ice”
As the videoclip above reveals you, even “Miss Virgin (only in the ears and I’m not even sure about those)” Britney Spears is trying to use the anime genre to regain some of the fans that’s ben losing over the years due to her actions. Unfortunely, this is a tendence that’s recurrent in Western culture.
Exploitation is the game
Okay, first of all let me explain what kind of exploitation I’m talking about, since it has several misleading meanings. I’m mostly refering to the Exploitation Film genre, where the goal is to get audience with the kind of “lurid content” the production has than the actual quality of the film. This is what happening these days with Anime. Having realized that Anime is more and more a point of interest for a increasing number of people, several media have already tried to implement anime elements to gain some of that raw resourse. Of course most of the time leads to a degradation of the content and gives the Anime genre bad fame, although rarely there are projects who actually does the opposite.
“Hmm…nice pussy. Fap, fap, fap.”
Imitation is the worst way of flattery
It’s easy to see several of these exploitations. One good to start looking is cartoons, with a endless list of examples. Some cases are blatant obvious, like Kappa Mikey ( and Dancing Sushi, OMG MY EYES!!!) Hi Hi Puffy AmiYumi or American Dragon:Jake Long ; others aren’t that obvious like Teen Titans and Avatar: The Last Airbender. It’s funny, considering that at the start producers were trying to Americanize imported animes, like Robotech/Macross production or the raping of Yu-Gi-Oh, Naruto and others. Now they care to Japanize their own cartoons… By the way, before you jump into me, I don’t consider Samurai Jack exploitation, since it has his own unique style, filled with cinematografic scenes and stylized design. The only common point is using a japanese samurai and thematic.
Show me your Kung-Fu
Of course, the movie industry also wanted a piece of the pie, considering how greedy they are. I could rant non-stop with the Matrix Triology but let’s use other examples. And yeah, I’ll use Animatrix, which is a rare example of an hommage to Anime instead of whoring (it’s easy to explain, the Wachowski brothers asked real Japanese animators to do the episodes.) Unfortunely, the same doesn’t happen with Kill Bill, which is a total slut, ripping off anime elements from all origins. The whole thing is a huge irony, with a short anime depicting O-ren’s past and the movie itself is based on the exploitation genre. Oh, and let’s not forget that Quentin Tarantino wants to do 2 anime based on Kill Bill…
I know kung fu.
Look, I can draw too!
The Internet is a huge Show and Tell, so using Anime (or on this case , Manga) thematic on your webcomics to get readers is very common. To be accurate, it’s hard to say that it’s exploitation, but in principle it is always a case of “OMG, I totaly like Anime. Let me try to be a net god and draw crappy MS pain figures and get readers”. Trying to avoid the infinite list of shitty webcomics, just gonna mention a couple of cases which aren’t shitty. The first one is the easiest one: Megatokyo. I know I’ll be flamed/worshipped for this but MT DOES exploit the genre. But what compensates for it is the quality of the drawings, so it balances things out. Except when he does stickman strips…Second case is Mistakes of Youth. Yeah, he may use a Anime-ish style with half decent drawings, but it’s on purpose since the whole webcomic is about Anime irony.
“Mom, why my game has girls with bouncy tits and mini-skirts?”
I’ll keep it short here, because I can’t stand crappy games. And the crappiest one ever is Sudeki, made by a Swedish company. A swordsman, a mahou girl, a catgirl and a inventor, all in Anime style with crappy story, crappy gameplay and crappy design. I warn you, stay away from this game like lolicons from an actual social life.
Look at the back of your manga, it may be: Made in Canada
Even the black and white are being copied: there are several artists outside Japan making mangas , like Van Von Hunter or Ninja High School. In this case, this exploitation was welcome; 20 years ago, these guys helped to popularize the manga genre in Western markets.
So, it’s easy to understand why Lil’ Britney tried to ride the wave of Anime and profit from it (Also, noone wants to see her real face these days.). Meanwhile, I’ll stick to my “Made in Japan” originals.
Please, kill me and end my suffering.